Build Your Wholesale Vaping Supplies Order Around Upselling Strategies

Apr 7th 2017

The demand for vaping supplies has wildly grown across all customer segments over the past decade and many small business owners are happy to supply their demand. Many vape stores carry the products their customers ask for, but few have strategic processes in place to sell items their customers didn’t initially intend to buy. Successful upselling strategies can dramatically raise your profits and expand the diversity of products you sell.

The key behind upselling is to make sure you are sufficiently stocked with the right vapor accessories. Thoughtfully composing a wholesale supply order to include complementary merchandise along with popular items will set your business up to increase their average purchase totals.

Tempt Customers to Purchase High-End Vaping Mods by Including Them on Your Wholesale Supply Orders

Some vape shops exclude top-of-the-line mods, their components and e-liquids from their wholesale orders because they can be difficult to move since their price usually matches their premium quality. Many customers will simply see the price tag and move on to cheaper alternatives. Discounts and sales are the common practices used to sell this expensive vaping supplies, but upselling can also be effective.

A premium vaping mod alone may seem intimidating to a customer, but displaying it as an upgrade to an already popular mod will help them see past the price and recognize the benefits. Instead of being an expensive luxury, it is now as an option for more discerning vapers for only a small increase in price of what they were already intending on spending. Upselling vaping supplies with this upgrade comparison strategy can help you move many more high-end products.

Related Vaping Supplies Should Be Marketed Next to Mods

An obvious but often overlooked opportunity to increase customer sales totals is by offering them complimentary vaping supplies when they select a product they want. As an example if a customer is interested in a high wattage regulated mod, suggest a premium sub ohm tank and replacement coils to go with it. This can be done for either online stores or brick and mortar shops. No matter what your customer purchases, there should always be extra items that can go with it.

Include the Newest Novelty Vaping Liquids on All Your Wholesale Supply Orders

An easy strategy to build your customer's’ orders is to entice them with unique e-liquids during each transaction. Whether they are buying a whole setup for a custom mod or just some standard replacement supplies, every vaper is always curious to try a bottle of unique e-juice. By adding the newest e-liquids to all of your wholesale supply orders, you will always have something your customers will want to try out. Pushing e-liquids on top of every sale, whether it’s one bottle of a niche flavor or an early resupply of their favorite brand, is the most effortless and effective upselling strategy your shop can employ.

Make sure you have all the vaping supplies your store will need to create a successful upselling funnel. Stock up on the latest vapor products today with our online wholesale store.